ThirdLove — Breathable Silicone Nipple Covers
[One to two sentences on what the product is and why it existed — e.g.: A new braless solution for ThirdLove, designed for all-day wear and built around a shade range that finally took skin tone seriously.] From the compact case to the campaign imagery, every touchpoint needed to feel as considered as the product itself.YEAR: 2026
PACKAGING DESIGN: Izabelle Alvares
ON FIG ART DIRECTION: Bianca Mackill
STILL LIFE ART DIRECTION: Izabelle Alvares
STILL LIFE PHOTO: Greg Abraham
PROP STYLIST: Lionel Dulce
SOCIAL ART DIRECTION: Izabelle Alvares
VIDEO: Meredith Underwood
VISUAL DESIGN: Trevor
COPY: Anna Paywall
The Challenge
ThirdLove was moving into new territory — a category where the line between functional and clinical is easy to cross. The brief asked for something that felt premium, body-inclusive, and desirable, across packaging, e-commerce, and social, all at once. The shade range — Champagne, Caramel, Espresso — made representation non-negotiable, not an afterthought.
Packaging
[2–3 sentences on your approach: what you defined, what you decided, what guided you.] The compact storage case was more than a functional detail — it became part of how the product communicated care. [Add anything specific: material feel, hierarchy decisions, typography, color, the unboxing experience.]
Still Life Art Direction
[1–2 sentences on the visual system you built: surfaces, light, palette, mood.] Each colorway was shot to stand on its own while reading as part of a coherent family. [Add what made the approach yours — texture choices, compositional restraint, a specific lighting decision, etc.]
Social Media Direction
[1–2 sentences on the shoot: what you were going for, who you cast, what you styled, what platform you were thinking about.] The goal was continuity — the social imagery had to feel like it came from the same world as the still life, without repeating it.
[One sentence on where the work lives and, if relevant, how it landed.] Assets are live across thirdlove.com and Instagram.